Have you seen the most common sign in the windows of area small business? It usually says “Now Hiring."
Finding employees has become the biggest problem for CEOs these days. I have talked to so many that express this frustration. ”I just cannot find enough people to work," they say. In fact, several CEOs have said they have had to reduce the number of hours that their business is open because they do not have people to work.
I asked CEOs what ways they are using to seek new employees. My observation is that most are using what they have done for years, and it is not yielding results.
I have one suggestion: Try something new.
Social recruitment may be worth trying. One of SCORE’s content partners, Rieva Lesonsky, has some guidance on this available on the SCORE website.
Lesonsky is president and CEO of GrowBiz Media, a custom content and media company focusing on small business and entrepreneurship, and the blog SmallBusinessCurrents.com.
According to a survey by LiveCareer, many businesses turned to social media as a recruitment tool. The company says the social platforms like LinkedIn, Twitter, Instagram, and Facebook allow businesses to learn “a lot about a candidate’s personality.”
From the small business’s point of view, most will search online to see if a candidate has a social presence. The survey shows that 77% use social media to search for job candidates and 80% of companies screen candidates through social media before hiring. In addition, the social media...
Read Full Story: https://www.postbulletin.com/business/small-business/7172959-Use-social-media-to-find-and-hire-quality-new-employees
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