The Dangerous Rise of Sexual Health Myths on Social Media - Allure

Scrolling through TikTok one afternoon, I came across an interesting video by @beaupinto. He made the claim that porn is the biggest drug addiction on the planet, because "when you see an attractive woman, your brain releases a neurotransmitter called dopamine." Looking through a porn website where you’ll see many different women, he posits, allows the "alpha male part of your brain" to release even more dopamine, which he seems to believe eventually leads to a porn addiction. But, according to the American Association of Sexuality Educators, Counselors and Therapists (AASECT), there isn't sufficient evidence to categorize sex addiction or porn addiction as a mental health disorder. So, believing this video to be satire, I turned to the comments, only to find scores of people agreeing with him and asking for treatment options, despite the fact that he is not a medical professional. (His bio notes he is a "Creator Being, Professional Social Networker, Media Influence Coach." He posted another video two months later "for everyone who thinks you need to be a doctor to be smart." )

Intrigued by what else might be out there, I decided to follow the hashtag #sexualhealth that was being used in the caption of his video. I quickly learned that multiple parallel universes exist inside the app with names like queertok, edutok, booktok, skincaretiktok and, of most interest for this story, healthtok. People who follow these hashtags are exposed to a variety of influencers and experts...



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