NBA's most popular: 5 NBA players with the highest social media following as of September 2021 - Sportskeeda

The NBA is one of the most popular sporting leagues in the world. A range of players have over the years become recognizable faces worldwide, with the likes of LeBron James and Michael Jordan becoming some of the most followed athletes on social media of all time.

However, a range of other NBA players have also managed to develop huge social media followings, with some like Russell Westbrook and obviously LeBron using it for their other business ventures as well. In this article, we look at the highest-following NBA players on social media:

The Brooklyn Nets have three players on the NBA's list of top-15 most popular jersey, the most of any team. They also rank second in most popular team merchandise. pic.twitter.com/7YNKrqwypJ

— Alec Sturm (@Alec_Sturm) July 14, 2021

NBA’s most popular players: Stars with highest social media following as of September 2021

A range of reasons might be responsible for a spurt in popularity as far as NBA athletes are concerned. Tyler Herro’s performances during the 2019 NBA Bubble resulted in a huge spurt in his social media following, with others such as James and Kevin Durant having made a name for themselves simply because of the amount of time they have performed at a high level.

Despite being tucked away in a COVID-19 quarantine bubble, Los Angeles Lakers’ LeBron James remains the most popular player when it comes to jersey sales and social media, the NBA said. https://t.co/Mm8ECvbd3s

— INQUIRER Sports (@INQUIRERSports) October 1,...


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