A few days after a social media post accused Bengaluru-based iD Fresh Food India Pvt Ltd — popular for its ready-to-cook products — of using animal extracts in their products and gave it a communal twist, the company denied such claims and filed a police complaint against the “misleading and false information”.
“We, at iD Fresh Food India Pvt Ltd, have filed a complaint with the WhatsApp Grievance Cell and Cybercrime, Bangalore, against the misleading and false information being spread about our company and its products. iD has been in the business of making healthy, preservative-free and worldclass food products since its inception in 2005,” P C Musthafa, founder of the company, said in a statement.
He added that the company condemns the spread of such “malicious rumours and misinformation” and has taken the legal route to “rightfully tackle” the issue.
According to a spokesperson, the company has been receiving social media forwards carrying misleading and false information about the use of animal extracts in its products over the last few days.
The clarification from the company and its founder comes in the wake of these social media posts, including those on Twitter, Facebook, and WhatsApp that were widely shared by many.
One such tweet that is yet to be taken down, like many others, reads, “All the chennai stores or supermarkets must be selling the Idly/Dosa paste produced and marketed by ID Foods !! How many really knows that this company employs only Muslims and it...
Read Full Story: https://indianexpress.com/article/cities/bangalore/id-fresh-food-social-media-posts-animal-extracts-products-misinformation-7497004/
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