200 high profile guests were invited to a film premiere at the Beach - in the Metaverse
Dubai, United Arab Emirates--(Newsfile Corp. - February 25, 2022) - MContent has announced the arrival of the Cineverse to the world whereby they aspire to bring Cinema to people anywhere, anytime - MContent and their launch was enabled due to a collaboration with PwC Middle East emerging technology teams.
A high-end launch event was attended by notable guests at Palm Jumeirah Dubai where MContent premiered their original co-productions titled "Ripple vs. SEC Saga" and "El Salvador vs. World Bank". The Cinema premier however was different from the norm as participants were seen glaring at the ocean sitting at a beach wearing their virtual reality (VR) headsets engaged in an immersive Cineverse experience.
Earlier in January 2022, the leading UAE conglomerate, Gargash Group, had announced a major investment in MContent, the world's first tokenised content ecosystem that aims to revolutionise the global content landscape. Designed to convert content viewers into content owners, the first-of-its-kind platform enables crowd funding of film production and capital-intensive content creators using Cryptocurrency, NFTs and the Cineverse. The platform has already funded 11 prominent film projects across 4 continents, and now, it plans to expedite the decentralised funding deployment in content creation using the parallel Cineverse economy.
Speaking at the event, Umair Masoom, Founder and CEO of MContent, said, "The immersive cinema experience - designed in collaboration with PwC and showcased to our guests today has global scalability and mass adoption capability. By bringing the Cineverse to a global audience, MContent wants to increase funding and screening opportunities for thousands of independent film makers globally. As part of the decentralised ecosystem, MContent is launching the first-of-its-kind, fully monetised content consumption platform, aiming to drive sustainable...