Feel Good Contacts, the online retailer providing discounted glasses, contact lenses and eyecare products for customers in Europe, has enhanced its sustainable glasses user experience (UX) with a dedicated sustainable glasses category page for its online customers in the UK and Ireland.
With this update, the online-only eyecare retailer aims to help customers more easily navigate the full range of sustainable frame options from premium brands like Barbour, Superdry, Polaroid and EARTH, Feel Good Contacts’s own collection of glasses frames made only from responsibly recycled and biodegradable materials.
Wut Win, Dispensing Optician at Feel Good Contacts comments, “simply making sustainable eyewear options available is the first stepping stone to lay on the journey to a more sustainable eyewear industry. Next come the challenges that separate those brands which are committed to encouraging sustainability in eyewear from the ones doing the bare minimum. Retailers have to offer variety, visibility over the full range, and sustainable options need to be accessible for everyone, at every price point.”
The new sustainable eyewear journey on the Feel Good Contacts website now allows customers to more easily and conveniently select an environmentally responsible glasses frame, as an extension of the retailer’s commitment to eradicating pain-points from purchasing eyecare.
Feel Good Contacts already offers an easy-to-use app to manage customer accounts, browse products and place orders. For a limited time only, customers who order through the Feel Good Contacts app will receive 5% off all orders.
With customer experience at the top of the agenda, Feel Good Contacts ensures that customers have access to competitively priced eyecare across its selection of glasses and sunglasses in comparison to high street and boutique opticians.
In addition, customers can expect super-fast home delivery on all prescription glasses, typically within 4-5 working days, and next day delivery is available on frame-only orders placed before 11.59pm.
April 27, 2023