According to Figure.nz in 2023 43% of retail enterprises in New Zealand survive longer than 5 years. With seasonally adjusted retail sales in the 2024 June quarter declining 3.4% verse the prior quarter this statistic is likely to worsen in 2024, with Retail NZ’s latest Member Survey reporting that 43% of retailers unsure if their business will survive the next 12 months. Despite those challenges, Celebration Box, New Zealand's leading gifting company, proudly marks its 6th Birthday this month. From its inception through innovative social media to its enduring success, Celebration Box has come a long way since its first launch in 2018 revolutionising the gifting industry, making it easier and more accessible for Kiwis to spread joy and love.
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Founded in 2018 by social media influencer Iyia Liu and business partner Briar Prestidge, Celebration Box quickly gained traction through creative marketing and influencer collaborations. The concept of beautifully curated gift boxes filled with delicious treats resonated with thousands, rapidly boosting the brand's popularity.
Recognising the brand's potential, Wayne and Melanie Kennerley acquired Celebration Box, leveraging their operational expertise to elevate the company. They focused on making great value gifting accessible to Kiwis through improved offerings, enhanced delivery, and an expanded range of gift boxes beyond donuts and sweet treats. Today, Celebration Box is the go-to destination for online gifting in New Zealand, offering everything from gift boxes for all occasions and key events to fresh flowers, beautiful baby shower gifts, gourmet gift baskets, and corporate gifting.
Transitioning from an Instagram-based business to a household name, Celebration Box has become synonymous with Gift Boxes. In New Zealand Celebration Box is searched more often on Google than "Gift Box."
In 2020, as the COVID-19 pandemic began, Celebration Box played a crucial role in helping Kiwis connect with one another during a time of physical separation. This period was especially meaningful for Celebration Box, as they facilitated connections between loved ones across the country during challenging times.
Community support and giving back have always been core values for Celebration Box. Over the years, the company has actively supported various charities and sponsorships, including being the named sponsor of the Under 18 NZ Netball Tournament, Star Jam, Life Education, Warriors Foundation League in Libraries and the South Auckland Food Bank.
"Giving back to our communities is a fundamental part of who we are," Kennerley continued. "It's incredibly rewarding to see the positive impact we can make, whether it's through sponsorships, supporting young athletes, or contributing to local charities. Our community's support has been vital to our success, and we're committed to returning that support in every way we can."
To celebrate their 6th birthday, Celebration Box is giving back to their customers to thank them for their support and love over the past six years. In appreciation, they are hosting a massive giveaway—the perfect pamper pack worth over $2000, plus individual smaller prizes to win throughout the month.
The ultimate pamper pack, worth over $2000, includes GHD straighteners, hair and beauty products, a digital camera, flowers, shoes, and, of course, Celebration Boxes filled with delightful treats. "The pamper pack giveaway has been carefully curated with our customer base in mind. It is our way of saying 'thank you' for all the support over the past six years," added Kennerley. "We love doing these giveaways as it gets us engaged with our customers even more, and we get to see their priceless reactions when they win."
Benefits Of Choosing Personalised Gifts
These days, you can_customize just about anything online. And when it comes to gifts, that personalisation is what sets a thoughtful present apart from a generic one. The primary allure of personalised gifts lies in their ability to convey a deep sense of consideration and affection. Unlike generic presents, personalised items demonstrate that the giver has invested time and thought into crafting something uniquely suited to the recipient's personality or interests.
Gifts become genuinely special when you put in the effort to understand the person behind them - it's a thoughtful approach that lingers long after the occasion.
Adding a personal spin to a gift sparks something truly magical – it's an invitation to unleash your inner artist. From engraved jewellery to custom-printed clothing and bespoke home decor, the possibilities are virtually endless. Unshackled from convention, gift-givers can now craft thoughtful, storytelling presents that stir up feelings of nostalgia, shared laughter, and inside jokes, instantly treasured by the recipient. Such tailored offerings not only stand out but also carry a sentimental value that mass-produced items typically lack.
In addition, personalised gifts can cater to various occasions with remarkable ease. Whether it’s a birthday, anniversary, graduation, or any other special event, a customised gift can be adapted to fit the specific context perfectly. Because we craft gifts that adapt to the occasion, you can count on a warm and enthusiastic response from the recipient.
With online marketplaces overflowing with customized goods, the latest must-haves are now just a click away, defying geographical boundaries and making shopping a globally linked experience. These platforms come with super intuitive designs that let you cherry-pick gifts that hit the spot without scrimping on quality or flavor.
In essence, choosing personalised gifts elevates the act of giving from mere formality to heartfelt expression—creating lasting impressions through thoughtful detail and individual relevance.
Whether it's a birthday, anniversary, or friend-diva-present, our go-to gift categories are the perfect starting point.
Whatever the occasion, you'll find an online gift to fit the bill - and the person - with surprises that reflect their quirks, passions, and interests. Custom jewelry designs are seriously hot right now. Imagine wrapping a sentimental moment around your finger or adorning your neck with a precious keepsake - that's what happens when you wear personalized jewelry featuring significant dates, monograms, or heartfelt engravings. The appeal lies in the intimate touch; a piece of jewelry that carries personal significance becomes more than just an accessory—it transforms into a cherished keepsake.
Another highly sought-after category is personalised home decor. There's a reason we respond so strongly to personalized objects – they make us feel seen, heard, and understood. Whether it's a favorite photo in a beautifully crafted frame, a personalized pillow, or artwork that speaks to our souls, these items help turn a house into a home. Think about the smiles on their faces when they unwrap a thoughtful gift at their wedding, anniversary, or housewarming party - a keepsake that will be treasured for years to come.
Personalised clothing also enjoys widespread popularity. Custom t-shirts, hoodies, and even socks can feature anything from names and initials to quotes or inside jokes that hold special meaning for the recipient. Fashion enthusiasts in their youth often flaunt their quirky style, individuality shining bright through their wardrobe choices.
Tech gadgets have also joined the realm of personalised gifts. Customised phone cases, engraved smartwatches, and bespoke headphones combine functionality with personal flair. It's the perfect storm of practicality and personal taste - these items have got it all going on.
Finally, personalised culinary items like engraved cutting boards or custom recipe books cater to those who love cooking or baking. In every kitchen, there's a special spot reserved for items that ignite passion and creativity - that's exactly what these gifts bring to the table.
Who says gifts have to be generic? Online gifts invite you to personalize every occasion, weaving together unique stories, memories, and moments that deserve to be remembered.
About Celebration Box
Celebration Box, owned by Kennerley Gourmet Grocery, is a part of a wider gifting business. It’s gifting brands include The Wild Rose, The Gift Shop, and Hello & Cookie that come together to offer one of the biggest food and floristry gifting services available in New Zealand. To find out more about Celebration Box, please visit www.celebrationbox.co.nz.