To simplify the landscape and help the developers to focus on the metrics that matter most, the Core Web Vitals were introduced.
Core Web Vitals
The Core Web Vitals are a subset of Web Vitals that is applicable for all the web pages. These are measured by all the site owners across all the Google tools. It represents a clear-cut user experience and reflects the real-world experience of a critical user-oriented outcome. With the change of time and technology, the Core Web Vitals are also evolving. Presently the set for 2020 focuses mainly on three aspects Loading, Interactivity, and Visual stability. Let us have a quick look at all three aspects of Core Web Vitals.
Loading- LCP, short for Largest Contentful Paint, measures the loading performance to improve user experience. Within 2.5 seconds. The LCP should occur when the page first starts loading.
Interactivity- To measure your Interactivity, FID (First Input Delay) is used. It provides a user-friendly experience, and for that, the pages should have an FID of less than 100 milliseconds.
Visual Stability- Cumulative Layout Shifts (CLS) is used to measure the Visual Stability, and for that, the pages should maintain a CLS of less than 0.1.
How can it impact your SEO?
The Core Web Vitals and SEO go hand-in-hand, and we are aware that we cannot ignore any single ranking factor. Google pays special attention to the on-page experience, and that's why they have introduced a new set of signals, which will happen in May 2021.
The good news is that you don't have to do anything differently. Since you provide a high-quality on-page experience for your visitors, there is nothing to worry about your page. The factors you need to determine the quality of page experience are as follows.
The mobile-friendly-page should be more optimized for mobile browsing.
Safe-browsing- Before you start your page, make sure that it does not contain any misleading content or malicious software.
HTTPS- Make sure you are serving the page in HTTPS.
No Intrusives- You should be aware that the page does not contain any issues covering the primary content.
Core Web Vitals- Your page should load quickly and focus on the Core Web Vitals Metrics includes loading, interactivity, and visual stability.
Nowadays, many websites are already providing all these factors, and if you are one of them, then relax; there is nothing to worry about. However, if you are currently working on building new sites, you have to consider all the factors and work on it accordingly. These factors will help you in going forward and keep you updated.
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Published by: Agnes Zang