The Social Media Bots Flooding Twitter Feeds With Culture - Observer

Claude Monet has 73k followers on Twitter, Vincent Van Gogh has racked up 66k and Gustav Klimt is on 34k. The famed painters are extremely active, posting images of their artworks multiple times a day. These back-from-the-dead artists have been resurrected on Twitter thanks to coder Andrei Taraschuk and his social media bots. These are software applications that post automatically on Twitter, and they’ve cornered a market. Hungry for culture, especially amid pandemic museum closures, followers are finding comfort and relief in the daily dose of art. And other cultural bots are experiencing growing fame too.

The Banks of the Seine at Argenteuil, 1872 #monet #impressionism pic.twitter.com/EOSYKY9s6A

— Claude Monet (@artistmonet) August 29, 2021

As Taraschuk explains to Observer, a bot is essentially a social media account that performs particular tasks on autopilot, without the need for human control. Platforms like Twitter are full of accounts users may never suspect are automatically run, including bots that share weather updates, stock prices, and even vaccine information. In these cases, they are advantageous for their ability to post updates much more punctually than a human could.

Taraschuk, along with co-founder data strategist Cody Braun, specializes in bots that post art. “Art is a highly visual medium and it fits perfectly within the context of a social media feed,” Taraschuk says. “It is beautiful, it does not get old no matter how much you look at it, and it...



Read Full Story: https://observer.com/2021/08/social-media-art-bots-twitter/

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