Lighting isn’t something that many of us take into consideration for our social media. Sure, if we’re posting photographs of our clients to social media, they’re already lit anyway, but if we’re shooting images or videos that are just for social media, it’s usually ignored. Because, well, it’s just social media, right?
Well, there’s a lot you can do in terms of lighting for social media that’s fairly simple to achieve. You can do it with some relatively inexpensive gear and it’s pretty easy to set up, too. In this video, Mark Wallace walks us through a number of different types of lights and lighting setups to show how we can get the most out of our setups for social media.
Here’s the list of topics Mark covers, along with the timestamps.
- 0:42 Six things to consider when buying a light
- 2:05 Three lighting systems to choose from
- 5:17 The Nanlite Halo 16 Ring Light
- 7:22 The Nanlite Mira 26B LED light
- 8:24 Controlling reflections and shaping light
- 13:12 Comparing lights and shooting an Instagram story
- 16:53 Comparing lights for food and product shots
- 17:34 A sample Instagram story
- 18:06 Choosing the best light for the job
Mark shows off three different lighting kits in the video. The NanLite Mira 26B Dual Flex Arm light, the NanLite Halo 16 Bi-Color LED Ring Light and the NanLite LumiPad 11 Dimmable Bi-Color LED panel – all of which are relatively inexpensive. You don’t have to use these exact products, though. The principles explained in the vide holds true for the same...
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