Social media has completely changed the manner in which we tend to interact with one another. The thing that makes this industry so influential is that it has become a really important way for people to acquire information as well. However, recent developments have made the future of this industry a bit murkier than before. While it is almost certain that the industry will continue to thrive since it offers a service that will always be in high demand, it is no longer guaranteed that it will look, function or be desired in the same way as previously.
A recent report that was released by App Annie has illuminated certain trends that have been seen in social media platforms and their usage over the past decade or so. It’s safe to say that the previous decade has resulted in a veritable explosion of social media platforms in terms of their user base, so understanding where this boom came from is quite crucial. It can help you to understand the direction in which the industry might be headed, and many social media marketing experts would need this information to predict how their marketing campaigns might be impacted at some point in the future.
This report is called “Evolution of Social Apps”, and one piece of information that it provides about social media has to do with how its user base has changed. If you take a look at consumer spending, you would notice that it has gone up to around $22 billion. This is a massive change by any standards, but it’s made even more...
Read Full Story: https://www.digitalinformationworld.com/2021/09/these-social-media-trends-can-indicate.html
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