"In the last year and half, I've been thinking about the role Coach has played in people's lives, over so many decades," Vevers said to a virtual audience from the office on the top floor of his Upper West Side townhouse, one shoeless foot tucked beneath him, out of the frame.
An hour later, Vevers used the same office and a different Zoom link: Final fittings were underway at Coach's Hudson Yards headquarters, and clothes clearly intended to spark joy were spread across racks and set on tables.
At the center of the room stood a makeshift photo studio with a giant monitor that showed the faces of stylist Olivier Rizzo, who was tuning in from Antwerp; Keith Warren, Coach's London-based head of ready-to-wear; and Vevers. "I'll see young people on the streets of Brooklyn or Tokyo carrying a Coach bag that just happens to be 50 or 60 years old and, in a way, they are reinterpreting our heritage," said Vevers, 47. "You never really know how it's all going to come together."
Thursday, Sept. 9, 12:03 P.M.
The day before the show, Vevers accepted the Accessories Council Hall of Fame Award for the Rogue bag virtually.
Final fittings for the show were also conducted via Zoom, with Vevers calling in and models posing in a makeshift studio. "Designing for Coach offered me a chance to speak to more people. And I love that."
Gathered lightweight mohair skirts brought "a bit of attitude, a bit of toughness," said Vevers.
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