MassMutual ordered to pay $4-million fine, overhaul social media policy - WWLP.com

BOSTON (WWLP) – MML Investors Services, LLC, a subsidiary of MassMutual, has been ordered pay a $4 million fine and examine their social media policies over the company’s failure to supervise agents.

Secretary of the Commonwealth William Galvin’s office sent a news release and copy of the consent order to 22News that outlines the charges and agreement with MassMutual.

At the center of the investigation is Keith Gill, who is also known on some social media sites as “Roaring Kitty.” According to the consent order, Gill was employed by MassMutual from April 2019 until January 2021, when he posted more than 250 hours of videos and at least 590 securities-related tweets online regarding investments and trading, of which the company was unaware. During his time with the company he was also involved in the GameStop and meme stock frenzy that occurred in late 2020 and early 2021.

“It’s clear that MassMutual was not as diligent as it should have been in supervising its employees,” Galvin said. “It took the media less than a day to identify the person behind the Roaring Kitty posts, while his own employer took no notice of his online persona.”

The investigation found that MassMutual failed to detect or monitor nearly 1,700 trades effected by Gill in the accounts of three other individuals, as well as transactions effected by Gill that were nearly double MassMutual’s per-transaction limit of $250,000, including at least two trades in GameStop in excess of $700,000.

MassMutual has...



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