Highland Valley Digital introduces solution to address CEO burnout: Strategic Advantage of On-Demand Executive Services

Highland Valley Digital Launches EaaS: Transforming CEO Leadership



As the demands on CEOs intensify, leading to increased workloads and burnout, Highland Valley Digital, led by CEO Hazel Evans, introduces a revolutionary solution On-Demand Executives as a Service (EaaS). This elite model of fractional executive leadership addresses the multifaceted challenges faced by today’s business leaders, providing immediate, cost-effective results and a unique value proposition for the modern leadership era.

The role of a CEO involves driving growth, managing uncertainties, dealing with market, economic, client and industry challenges while retaining the team, effective and motivated leadership, and a positive company culture. The weight of these challenges can lead to increased stress, separation from family, reduced company traction, layoffs, leaders quitting positions and overall reduction in company morale. Highland Valley Digital’s EaaS model offers a pivotal solution, enabling CEOs to source individual executives and teams, allowing CEOs to delegate effectively and with a focus on driving strategic priorities, while working on higher value tasks, and focusing on business-critical tasks, while also enjoying more quality time with family and friends. Hazel Evans recently discussed this topic on Bloomberg.


Hazel Evans states, “We actively media reports and customer feedback. From the insights we’ve gathered, we wanted to share this conclusion and distil it into eight key points by the Highland Valley Digital Annual Problem-Solving Report 2024 named: ‘8 Cost-Effective Ways Executives as a Service Deliver Immediate Results to Your Business.'”

Hazel Evans, CEO of Highland Valley Digital, outlines eight cost-effective strategies through which Executives as a Service can deliver immediate results to businesses. First, she highlights how experienced leaders allow CEOs to delegate effectively. By stepping in as right-hand leaders and taking on significant responsibilities, these executives enable CEOs to focus on strategic priorities and enjoy more quality time with family and friends, thus alleviating the immense pressure they face. Additionally, the executives focus on the business tasks that move the needle, become team sponsors and advocates and share appropriate tasks to empower the next generation of leaders.

These tenured leaders bring multi-disciplined expertise covering various industries, such as E-commerce, Technology, SaaS, AI, AR, VR, Web3, Blockchain, Professional Services, and Finance. This diverse skill set offers a cost-effective advantage, providing comprehensive insights and strategic guidance without the high cost of full-time executives. This ensures that businesses receive top-tier leadership tailored to their specific needs. Forbes: What is the Fractional Hiring Advantage

Evans also points out the flexibility and cost-effectiveness of executive services. These leaders can scale their involvement up or down based on business and market needs, whether part-time expertise for specific projects or full-time leadership during critical phases. Financially, these services are approximately one-fourth the cost of hiring full-time industry experts, making it a prudent investment that allows companies to allocate more funds to development, sustainability, and other critical areas.

Leveraging generative AI and other advanced technologies, these leaders streamline operations and boost productivity, ensuring businesses remain at the forefront of innovation. Championing diversity, equity, and inclusion (DEI) is crucial, and high-calibre leaders from Highland Valley Digital actively encourage and coach DEI strategies. Evans also addresses the mitigation of labour law risks. Executives provided by Highland Valley Digital are independent business entities managing multiple clients and operating their businesses. They pay their taxes, carry relevant insurance, and offer work-for-hire packages, aligning with the Fair Labor Standards Act (FLSA) guidelines on independent contractor status. Each executive brings an extensive network of resources, partners and potential clients.

Today, we are seeing layoffs affect not only the broader workforce but also the executives who deliver the difficult news and those directly impacted by the downsizing. This often leads to increased attrition as remaining executives face heightened workloads and pressure. Fractional executives provide a vital solution, stepping in to fill these gaps with their expertise and experience, and are often the calm within the storm, during this turbulent time.

For executives who find themselves impacted by layoffs, entering the fractional executive space offers a unique opportunity and often the work integration balance previously sought after in their past role. Highland Valley Digital serves as a matchmaker, where these seasoned professionals can continue to leverage their expertise, expand their skill sets, and bring immediate benefits to businesses. By offering a flexible and supportive environment, Highland Valley Digital ensures that both companies and executives can navigate the challenges of layoffs more effectively. Forbes: Unique Challenges Executives May Face During a Layoff

Highland Valley Digital, under the leadership of Hazel Evans, is a pioneer in providing Executives as a Service. Hazel Evans’ story began after achieving a career-high in diverse executive roles at Sephora and Ralph Lauren and coaching small businesses on ways to gain a footprint in enterprise companies. As a Highlander (Scottish Native) residing in Napa Valley, she realized she could leverage her network of Fractional Executives and her diverse, multi-disciplined skill set, particularly in the digital ecosystem of Retail, Retail Enablers, Web 3, AI and Technology to drive growth, and jump-start strategy and innovation, leading to the inception of Highland Valley Digital. All team members are themselves entrepreneurs, and many serve on boards, hold advisory roles, and are active investors. Highland Valley Digital offers both individuals and complete teams, tailored to meet the diverse needs of businesses. Think about Highland Valley Digital as the Uber for Executives as a Service: providing on-demand, high-impact leadership that drives growth and innovation. For more information about the report and Highland Digital Services, visit www.highlandvalleydigital.com

Media Contact:

Hazel Evans, Founder and CEO

Email: [email protected]

Website: Highland Valley Digital

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