Modern Day Brokerage, a national coaching and consulting firm specializing in agent recruiting and marketing, today announced that its AI-enhanced training and implementation platform has helped over 100 real estate brokerages across the U.S. dramatically improve their growth operations—cutting recruiting costs by 60%, reducing recruiting cycles by half, and driving record-high agent satisfaction scores.
Unlike traditional tech vendors, Modern Day Brokerage doesn’t sell off-the-shelf software. Instead, the company coaches brokerage owners on how to implement the same systems its founders used to scale from zero to hiring over 400 agents—strategies deeply rooted in real-world execution and powered by cutting-edge AI tools.
“This isn’t plug-and-play AI,” said co-founder Tristan Horn, who served as Director of Marketing during the company’s rapid expansion. “We teach brokerage leaders how to think, act, and recruit like high-performance operators—using AI as a multiplier, not a replacement.”
A Proven Playbook from 0 to hiring 400+ Agents
Founded by Alan Kushmakov and Tristan Horn, Modern Day Brokerage was born out of necessity. While building one of Arizona’s fastest-growing brokerages, the duo developed a comprehensive recruiting ecosystem that leveraged automation, AI tools, and performance-based messaging to consistently attract, qualify, and onboard top agents.
Now, those systems are being taught directly to brokerage leaders nationwide—alongside Modern Day Brokerage’s CRM templates, recruiting campaigns, onboarding workflows, and strategic guidance.
“We're not theorizing,” said Kushmakov. “We built these systems inside our own walls—and now we help others do the same, with support every step of the way.”
AI as a Strategic Lever, Not a Silver Bullet
The firm’s coaching combines human expertise with the strategic use of AI in areas like:
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Recruiting Campaigns – Teaching brokers how to run AI-assisted ad campaigns that adapt messaging and targeting based on real-time performance data
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Lead Qualification – Leveraging AI to surface ideal agent candidates based on production, market, and culture fit
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Follow-Up and Nurture – Building smart automations that increase conversion without losing personalization
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Onboarding Systems – Streamlining agent onboarding with AI-assisted workflows that replicate the founders’ internal playbook
The result: a system that’s flexible, scalable, and coach-supported—giving brokerage owners clarity, confidence, and a competitive recruiting advantage.
Undeniable Results Across the U.S.
To date, participating brokerages report consistent performance gains:
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Recruiting cycles cut by 50%
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Marketing and ad costs reduced by 60%
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Record-breaking agent satisfaction and onboarding retention
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Dramatically improved recruiting efficiency without burnout
Brokerages range from lean independent shops to multi-office regional firms—all seeing transformation through a guided, customized rollout of the Modern Day Brokerage playbook.
“We’re democratizing what used to be ‘inside knowledge,’” Horn noted. “Any brokerage can now access the same strategies that helped us scale 400+ agents—and they don’t have to figure it out alone.”
About Modern Day Brokerage
Modern Day Brokerage was founded by Alan Kushmakov and Tristan Horn to help real estate brokerages grow through smarter recruiting and systems. The firm provides hands-on coaching, AI-powered implementation strategies, and proven recruiting campaigns rooted in the founders’ own 400-agent journey. Over 100 real estate firms across the country now rely on Modern Day Brokerage to grow faster, reduce costs, and lead with confidence in a changing market.
Media Contact:
Sarah Mitchell
Director of Communications
Modern Day Brokerage
(602) 555-0147
️ [email protected]
www.moderndaybrokerage.com
Website of Source: www.moderndaybrokerage.com
Source: Story.KISSPR.com
Release ID: 1700259